  {"id":231,"date":"2020-07-03T10:52:08","date_gmt":"2020-07-03T14:52:08","guid":{"rendered":"https:\/\/www.yorku.ca\/branddevtoolbox\/?page_id=231"},"modified":"2023-11-02T10:03:05","modified_gmt":"2023-11-02T14:03:05","slug":"typography","status":"publish","type":"page","link":"https:\/\/www.yorku.ca\/brand\/using-the-brand\/typography\/","title":{"rendered":"Fonts"},"content":{"rendered":"\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"has-normal-font-size\">Typography or fonts are a powerful part of the brand toolkit. It can be used to impart messages with strength or subtlety in every type of communication. Type can also be used effectively as a key part of design, without the need for imagery.&nbsp;<\/p>\n<\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<h3 class=\"has-medium-font-size wp-block-heading\">Jump to: <\/h3>\n\n\n\n<ul class=\"wp-block-list\"><li><a href=\"#fonts\">York Fonts <\/a><\/li><li><a href=\"#download\">Download fonts<\/a><\/li><\/ul>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"fonts\">York Fonts<\/h2>\n\n\n\n<p>This page will tell you all you need to know about the York fonts and how to best utilize them.<\/p>\n\n\n<style>.kt-accordion-id_338536-bf .kt-accordion-inner-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:8px;}.kt-accordion-id_338536-bf .kt-accordion-panel-inner{padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);}.kt-accordion-id_338536-bf > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header{padding-top:var(--global-kb-spacing-xxs, 0.5rem);padding-right:var(--global-kb-spacing-xs, 1rem);padding-bottom:var(--global-kb-spacing-xxs, 0.5rem);padding-left:var(--global-kb-spacing-xs, 1rem);}@media all and (max-width: 767px){.kt-accordion-id_338536-bf .kt-accordion-inner-wrap{display:block;}.kt-accordion-id_338536-bf .kt-accordion-inner-wrap .kt-accordion-pane:not(:first-child){margin-top:8px;}}<\/style>\n<div class=\"wp-block-kadence-accordion alignnone\"><div class=\"kt-accordion-wrap kt-accordion-wrap kt-accordion-id_338536-bf kt-accordion-has-6-panes kt-active-pane-0 kt-accordion-block kt-pane-header-alignment-left kt-accodion-icon-style-arrow kt-accodion-icon-side-right\" style=\"max-width:none\"><div class=\"kt-accordion-inner-wrap\" data-allow-multiple-open=\"false\" data-start-open=\"none\">\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-3 kt-pane_e81018-97\"><div class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\">Typography Primary Fonts<\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/div><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<p>The typeface IBM Plex has been specially chosen as the universal face for 快播视频 and&nbsp;is available in four cuts, with the sans serif as the primary choice for York\u2019s brand standards. Its modern character pairs well with our message of positive change while its breadth and versatility appeals to a large university with multiple needs and users. It is a free font and can be downloaded directly from the IBM site (<a href=\"https:\/\/www.ibm.com\/plex\/\">https:\/\/www.ibm.com\/plex\/<\/a>) or Google Fonts (<a href=\"https:\/\/fonts.google.com\/?query=IBM+plex\">https:\/\/fonts.google.com\/specimen\/ IBM+Plex+Sans<\/a>).&nbsp;<\/p>\n<\/div>\n<\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"509\" src=\"https:\/\/www.yorku.ca\/brand\/wp-content\/uploads\/sites\/386\/2023\/08\/UB_Fonts_1-1024x509.png\" alt=\"Examples of IBM Plex Sans\" class=\"wp-image-8113\" srcset=\"https:\/\/www.yorku.ca\/brand\/wp-content\/uploads\/sites\/386\/2023\/08\/UB_Fonts_1-1024x509.png 1024w, https:\/\/www.yorku.ca\/brand\/wp-content\/uploads\/sites\/386\/2023\/08\/UB_Fonts_1-300x149.png 300w, https:\/\/www.yorku.ca\/brand\/wp-content\/uploads\/sites\/386\/2023\/08\/UB_Fonts_1.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><\/p>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-4 kt-pane_7fb275-61\"><div class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\">Typography Secondary Fonts<\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/div><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<p>The serif, condensed and mono cuts of IBM Plex all work harmoniously and can be used interchangeably to create interesting design expressions and different tones.&nbsp;<\/p>\n\n\n\n<p>The secondary fonts are to be used in addition to versus in place of the primary IBM Plex Sans.&nbsp;<\/p>\n\n\n\n<p>Plex is distinct, timeless and addresses today\u2019s digital media needs. It also works equally well in&nbsp;print and in small sizes.&nbsp;<\/p>\n<\/div>\n<\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"450\" src=\"https:\/\/www.yorku.ca\/brand\/wp-content\/uploads\/sites\/386\/2023\/08\/UB_Fonts_2-1024x450.png\" alt=\"Examples of IBM Plex Serif, IBM Plex Sans Condensed, IBM Plex Mono\" class=\"wp-image-8114\" srcset=\"https:\/\/www.yorku.ca\/brand\/wp-content\/uploads\/sites\/386\/2023\/08\/UB_Fonts_2-1024x450.png 1024w, https:\/\/www.yorku.ca\/brand\/wp-content\/uploads\/sites\/386\/2023\/08\/UB_Fonts_2-300x132.png 300w, https:\/\/www.yorku.ca\/brand\/wp-content\/uploads\/sites\/386\/2023\/08\/UB_Fonts_2.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><\/p>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-5 kt-pane_563306-99\"><div class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\">Typography Usage<\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/div><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:60%\">\n<p>快播视频\u2019s typeface, IBM Plex, may be used in combination to create texture and interest in your design and communications.<\/p>\n\n\n\n<p>The variety of weights available for each of the four families within the typeface provides ample opportunity for expression \u2013 from formal to casual. Use the sans serif as the primary choice, but to create hierarchical levels of information, the condensed, italic and mono faces may be used for differentiation or accent. For example, the serif text face is excellent for conveying longer passages and for contrasting the sans serif.<\/p>\n\n\n\n<p>When creating content for Instagram Stories, use the sans-serif fonts. There are currently nine font options available within the application, but the following four are preferred for legibility and brand consistency.<\/p>\n\n\n\n<p>Sans serif font options available in Instagram Stories.<\/p>\n\n\n\n<p> Font 1: Classic, Font 2: Uppercase rounded, Font 3: Block italics, Font 4: Uppercase Block<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"139\" height=\"240\" src=\"https:\/\/www.yorku.ca\/brand\/wp-content\/uploads\/sites\/386\/2023\/11\/image.png\" alt=\"Sans serif font options available in Instagram Stories. Font 1: Classic, Font 2: Uppercase rounded, Font 3: Block italics, Font 4: Uppercase Block\" class=\"wp-image-8920\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:40%\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"708\" height=\"734\" src=\"https:\/\/www.yorku.ca\/brand\/wp-content\/uploads\/sites\/386\/2023\/06\/104b36ce-716f-4200-a936-86e0f3dd5f84.png\" alt=\"Examples of typography usage\" class=\"wp-image-7120\" srcset=\"https:\/\/www.yorku.ca\/brand\/wp-content\/uploads\/sites\/386\/2023\/06\/104b36ce-716f-4200-a936-86e0f3dd5f84.png 708w, https:\/\/www.yorku.ca\/brand\/wp-content\/uploads\/sites\/386\/2023\/06\/104b36ce-716f-4200-a936-86e0f3dd5f84-289x300.png 289w\" sizes=\"auto, (max-width: 708px) 100vw, 708px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<p><\/p>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-6 kt-pane_ab8bd0-4e\"><div class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\">Definitions<\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/div><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h3 class=\"h5 text-uppercase text-primary wp-block-heading\">Font<\/h3>\n\n\n\n<p>A specifically designed collection of letters, numbers, punctuation, and other symbols used to set text (i.e. York\u2019s font is IBM Plex).<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h3 class=\"h5 text-uppercase text-primary wp-block-heading\">Kerning<\/h3>\n\n\n\n<p>Increasing or decreasing the space between two consecutive characters in a word by very fine increments.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h3 class=\"h5 text-uppercase text-primary wp-block-heading\">Leading (or Linespacing)<\/h3>\n\n\n\n<p>Amount of vertical space between lines of text in a paragraph.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h3 class=\"h5 text-uppercase text-primary wp-block-heading\">RAG<\/h3>\n\n\n\n<p>The shape created by the ends of each line of text. Recommended line lengths are short- long-short-long, with no hyphens.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h3 class=\"h5 text-uppercase text-primary wp-block-heading\">Tracking (or Letterspacing)<\/h3>\n\n\n\n<p>The uniform amount of spacing between all characters in a complete sentence, paragraph or page widow. When the last line of a paragraph only contains one word, that word is considered a \u2018widow\u2019 these are undesirable and should be avoided.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h3 class=\"h5 text-uppercase text-primary wp-block-heading\">Typographic Terms Baseline&nbsp;&nbsp; <\/h3>\n\n\n\n<p>An invisible line upon which letters or lines of type sit\/rest.<\/p>\n<\/div>\n<\/div>\n\n\n\n<p><\/p>\n<\/div><\/div><\/div>\n<\/div><\/div><\/div>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group grey-bg-block has-very-light-gray-background-color has-background\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\" id=\"download\">Downloads<\/h2>\n\n\n\n<ul class=\"list-unstyled navigation-list fade-bottom wp-block-list\"><li><a href=\"https:\/\/fonts.google.com\/?query=IBM+plex\" target=\"_blank\" rel=\"noreferrer noopener\">Google Fonts<\/a><\/li><li><a href=\"https:\/\/www.ibm.com\/plex\/\" target=\"_blank\" rel=\"noreferrer noopener\">IBM Site<\/a><\/li><\/ul>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-columns social-bar-block is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"h6 text-white text-center wp-block-heading\">Connect with 快播视频<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<ul class=\"wp-block-social-links aligncenter my-2 is-style-default is-layout-flex wp-block-social-links-is-layout-flex\"><li class=\"wp-social-link wp-social-link-facebook  wp-block-social-link\"><a href=\"https:\/\/www.facebook.com\/yorkuniversity\" class=\"wp-block-social-link-anchor\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M12 2C6.5 2 2 6.5 2 12c0 5 3.7 9.1 8.4 9.9v-7H7.9V12h2.5V9.8c0-2.5 1.5-3.9 3.8-3.9 1.1 0 2.2.2 2.2.2v2.5h-1.3c-1.2 0-1.6.8-1.6 1.6V12h2.8l-.4 2.9h-2.3v7C18.3 21.1 22 17 22 12c0-5.5-4.5-10-10-10z\"><\/path><\/svg><span class=\"wp-block-social-link-label screen-reader-text\">Facebook<\/span><\/a><\/li>\n\n<li class=\"wp-social-link wp-social-link-twitter  wp-block-social-link\"><a href=\"https:\/\/www.twitter.com\/yorkuniversity\" class=\"wp-block-social-link-anchor\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M22.23,5.924c-0.736,0.326-1.527,0.547-2.357,0.646c0.847-0.508,1.498-1.312,1.804-2.27 c-0.793,0.47-1.671,0.812-2.606,0.996C18.324,4.498,17.257,4,16.077,4c-2.266,0-4.103,1.837-4.103,4.103 c0,0.322,0.036,0.635,0.106,0.935C8.67,8.867,5.647,7.234,3.623,4.751C3.27,5.357,3.067,6.062,3.067,6.814 c0,1.424,0.724,2.679,1.825,3.415c-0.673-0.021-1.305-0.206-1.859-0.513c0,0.017,0,0.034,0,0.052c0,1.988,1.414,3.647,3.292,4.023 c-0.344,0.094-0.707,0.144-1.081,0.144c-0.264,0-0.521-0.026-0.772-0.074c0.522,1.63,2.038,2.816,3.833,2.85 c-1.404,1.1-3.174,1.756-5.096,1.756c-0.331,0-0.658-0.019-0.979-0.057c1.816,1.164,3.973,1.843,6.29,1.843 c7.547,0,11.675-6.252,11.675-11.675c0-0.178-0.004-0.355-0.012-0.531C20.985,7.47,21.68,6.747,22.23,5.924z\"><\/path><\/svg><span class=\"wp-block-social-link-label screen-reader-text\">Twitter<\/span><\/a><\/li>\n\n<li class=\"wp-social-link wp-social-link-instagram  wp-block-social-link\"><a href=\"https:\/\/www.instagram.com\/yorkuniversity\" class=\"wp-block-social-link-anchor\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M12,4.622c2.403,0,2.688,0.009,3.637,0.052c0.877,0.04,1.354,0.187,1.671,0.31c0.42,0.163,0.72,0.358,1.035,0.673 c0.315,0.315,0.51,0.615,0.673,1.035c0.123,0.317,0.27,0.794,0.31,1.671c0.043,0.949,0.052,1.234,0.052,3.637 s-0.009,2.688-0.052,3.637c-0.04,0.877-0.187,1.354-0.31,1.671c-0.163,0.42-0.358,0.72-0.673,1.035 c-0.315,0.315-0.615,0.51-1.035,0.673c-0.317,0.123-0.794,0.27-1.671,0.31c-0.949,0.043-1.233,0.052-3.637,0.052 s-2.688-0.009-3.637-0.052c-0.877-0.04-1.354-0.187-1.671-0.31c-0.42-0.163-0.72-0.358-1.035-0.673 c-0.315-0.315-0.51-0.615-0.673-1.035c-0.123-0.317-0.27-0.794-0.31-1.671C4.631,14.688,4.622,14.403,4.622,12 s0.009-2.688,0.052-3.637c0.04-0.877,0.187-1.354,0.31-1.671c0.163-0.42,0.358-0.72,0.673-1.035 c0.315-0.315,0.615-0.51,1.035-0.673c0.317-0.123,0.794-0.27,1.671-0.31C9.312,4.631,9.597,4.622,12,4.622 M12,3 C9.556,3,9.249,3.01,8.289,3.054C7.331,3.098,6.677,3.25,6.105,3.472C5.513,3.702,5.011,4.01,4.511,4.511 c-0.5,0.5-0.808,1.002-1.038,1.594C3.25,6.677,3.098,7.331,3.054,8.289C3.01,9.249,3,9.556,3,12c0,2.444,0.01,2.751,0.054,3.711 c0.044,0.958,0.196,1.612,0.418,2.185c0.23,0.592,0.538,1.094,1.038,1.594c0.5,0.5,1.002,0.808,1.594,1.038 c0.572,0.222,1.227,0.375,2.185,0.418C9.249,20.99,9.556,21,12,21s2.751-0.01,3.711-0.054c0.958-0.044,1.612-0.196,2.185-0.418 c0.592-0.23,1.094-0.538,1.594-1.038c0.5-0.5,0.808-1.002,1.038-1.594c0.222-0.572,0.375-1.227,0.418-2.185 C20.99,14.751,21,14.444,21,12s-0.01-2.751-0.054-3.711c-0.044-0.958-0.196-1.612-0.418-2.185c-0.23-0.592-0.538-1.094-1.038-1.594 c-0.5-0.5-1.002-0.808-1.594-1.038c-0.572-0.222-1.227-0.375-2.185-0.418C14.751,3.01,14.444,3,12,3L12,3z M12,7.378 c-2.552,0-4.622,2.069-4.622,4.622S9.448,16.622,12,16.622s4.622-2.069,4.622-4.622S14.552,7.378,12,7.378z M12,15 c-1.657,0-3-1.343-3-3s1.343-3,3-3s3,1.343,3,3S13.657,15,12,15z M16.804,6.116c-0.596,0-1.08,0.484-1.08,1.08 s0.484,1.08,1.08,1.08c0.596,0,1.08-0.484,1.08-1.08S17.401,6.116,16.804,6.116z\"><\/path><\/svg><span class=\"wp-block-social-link-label screen-reader-text\">Instagram<\/span><\/a><\/li>\n\n<li class=\"wp-social-link wp-social-link-linkedin  wp-block-social-link\"><a href=\"https:\/\/www.linkedin.com\/school\/167012\/\" class=\"wp-block-social-link-anchor\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M19.7,3H4.3C3.582,3,3,3.582,3,4.3v15.4C3,20.418,3.582,21,4.3,21h15.4c0.718,0,1.3-0.582,1.3-1.3V4.3 C21,3.582,20.418,3,19.7,3z M8.339,18.338H5.667v-8.59h2.672V18.338z M7.004,8.574c-0.857,0-1.549-0.694-1.549-1.548 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It can be used to impart messages with strength or subtlety in every type of communication. Type can also be used effectively as a key part of design, without the need for imagery.&nbsp; Jump to: York Fonts Download fonts York Fonts This page will [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":0,"parent":5,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","ngg_post_thumbnail":0,"footnotes":""},"tags":[],"class_list":["post-231","page","type-page","status-publish","hentry"],"taxonomy_info":[],"featured_image_src_large":false,"author_info":{"display_name":"akolade","author_link":"https:\/\/www.yorku.ca\/brand\/author\/akolade\/"},"comment_info":0,"_links":{"self":[{"href":"https:\/\/www.yorku.ca\/brand\/wp-json\/wp\/v2\/pages\/231","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.yorku.ca\/brand\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.yorku.ca\/brand\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.yorku.ca\/brand\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.yorku.ca\/brand\/wp-json\/wp\/v2\/comments?post=231"}],"version-history":[{"count":69,"href":"https:\/\/www.yorku.ca\/brand\/wp-json\/wp\/v2\/pages\/231\/revisions"}],"predecessor-version":[{"id":8924,"href":"https:\/\/www.yorku.ca\/brand\/wp-json\/wp\/v2\/pages\/231\/revisions\/8924"}],"up":[{"embeddable":true,"href":"https:\/\/www.yorku.ca\/brand\/wp-json\/wp\/v2\/pages\/5"}],"wp:attachment":[{"href":"https:\/\/www.yorku.ca\/brand\/wp-json\/wp\/v2\/media?parent=231"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.yorku.ca\/brand\/wp-json\/wp\/v2\/tags?post=231"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}